Birnbach Communications

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Corporate Communications Strategy

Media Relations

Media Relations

Social Media
Content Development

Metrics and Research

   


Birnbach Communications provides full-service traditional and online PR including:

  • Strategic Planning
  • Positioning, Branding and Strategic Messaging
  • National and Business Media Relations
  • Industry and Vertical Media Relations
  • Regional Media Relations
  • Media Tours
  • Social Media Relations including Twitter, Facebook, LinkedIn, Twitter, YouTube, FourSquare and more
  • Social Media Workshops
  • Podcast Production
  • Blog Strategy and Content Development
  • Blogger Relations
  • Analyst Relations
  • Product Launches, Positioning, Technical Validation (Reviews and Awards)
  • IPO Communications
  • M&A Communications
  • Venture Capital Communications
  • Issues and Crisis Communications
  • Executive Media and Presentation Training
  • Executive Visibility
  • Speakers Bureau
  • Press Conferences and Webcasts
  • Press Releases, Media Kits Assessment and Development
  • Website Content Assessment and Development
  • Bylined Articles
  • Executive Speech Writing
  • Case Studies and White Papers
  • Multimedia Asset Collections: multimedia customer case studies that incorporate video, audio, still photography, text and social media
  • Video News Releases and Video Podcasts
  • Media Audits and Social Media Audits
  • Global Communications

We help our clients achieve their business goals that can include working to:

  • Reach customers, investors, Venture Capital firms, and business partners;
  • Enlist employees and customers as "brand ambassadors";
  • Get a jump on competition;
  • Launch new products and services;
  • Establish new product categories and drive market demand;
  • Introduce – or re-position – themselves to the market;
  • Develop and execute integrated, strategic executive visibility plans to enhance clients' corporate and online reputations;
  • Develop competitive positioning and translate key messages into compelling story angles that interest the media;
  • Leverage social media to communicate and reach key audiences using podcasts and video podcasts, blogs, and social networks like Twitter, Facebook and LinkedIn;
  • Train clients via Twitter Lab Training to understand and develop effective strategies;
  • Identify and develop winning submissions for important image-enhancing industry awards;
  • Announce VC financing that validates our clients, their products, services and business model;
  • Conduct programs for VCs across their portfolio to provide significant economies to the fund and bring their perspective to the range of portfolio companies;
  • Conduct pre-IPO communications that navigate the challenges of the quiet period while helping clients make the most of their IPO;
  • Manage communications for M&A deals;
  • Leverage key milestones to generate coverage, enhance reputation and branding;
  • Fulfill everyday communications that are never just routine;
  • Establish in-house PR functions;
  • Serve as lead agency for global/cross-border initiatives.

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