
Birnbach Communications provides full-service
traditional and online PR including:
- Strategic Planning
- Positioning, Branding and Strategic Messaging
- National and Business Media Relations
- Industry and Vertical Media Relations
- Regional Media Relations
- Media Tours
- Social Media Relations including Twitter, Facebook, LinkedIn, Twitter,
YouTube, FourSquare and more
- Social Media Workshops
- Podcast Production
- Blog Strategy and Content Development
- Blogger Relations
- Analyst Relations
- Product Launches, Positioning, Technical Validation (Reviews and Awards)
- IPO Communications
- M&A Communications
- Venture Capital Communications
- Issues and Crisis Communications
- Executive Media and Presentation Training
- Executive Visibility
- Speakers Bureau
- Press Conferences and Webcasts
- Press Releases, Media Kits Assessment and Development
- Website Content Assessment and Development
- Bylined Articles
- Executive Speech Writing
- Case Studies and White Papers
- Multimedia Asset Collections: multimedia customer case studies that
incorporate video,
audio, still photography, text
and social media
- Video News Releases and Video Podcasts
- Media Audits and Social Media Audits
- Global Communications
We help our clients achieve their business goals that can include working
to:
- Reach customers, investors, Venture Capital firms, and business partners;
- Enlist employees and customers as "brand ambassadors";
- Get a jump on competition;
- Launch new products and services;
- Establish new product categories and drive market demand;
- Introduce or re-position themselves to the market;
- Develop and execute integrated, strategic executive visibility plans
to enhance clients' corporate and online reputations;
- Develop competitive positioning and translate key messages into compelling
story angles that interest the media;
- Leverage social media to communicate and reach key audiences
using podcasts and video podcasts, blogs, and
social networks like Twitter, Facebook and LinkedIn;
- Train clients via Twitter
Lab Training to understand and develop effective strategies;
- Identify and develop winning submissions for important image-enhancing
industry awards;
- Announce VC financing that validates our clients, their products,
services and business model;
- Conduct programs for VCs across their portfolio to provide significant
economies to the fund and bring their perspective to the range of portfolio
companies;
- Conduct pre-IPO communications that navigate the challenges of the
quiet period while helping clients make the most of their IPO;
- Manage communications for M&A deals;
- Leverage key milestones to generate coverage, enhance reputation and
branding;
- Fulfill everyday communications that are never just routine;
- Establish in-house PR functions;
- Serve as lead agency for global/cross-border initiatives.
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